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Health and Wellness Leads : Company Wellness Program: Developing Goals and Objectives

Create objectives

Goals are general instructions that explain what you want to achieve. Objectives define strategies or steps to take to attain the identified objective.

A wellness program ought to have a “destination”. Use the results of your surveys and your wellness committee’s mission statement as guides. Consider these ideas:

• Focus on making health information and learning resources readily available to employees
• Focus on group activities so workers can work together to support and encourage healthier lifestyles
• Establish a wellness program that is visible to both staff members and to your customers
• Focus on written policies and guidelines
• Set objectives for your wellness program.

Review Guidelines for Writing Goals.

Goals Should Be

Specific – A goal is specific when it provides a description of what will be accomplished. It will state exactly what the organization intends to accomplish. It should be written so that it can be easily and clearly communicated. A specific goal will make it easier for those writing objectives and action plans to address the following questions:

• Who is to be involved?
• What is to be accomplished?
• Where is it to be done?
• When is it to be done?

Measurable – A goal is measurable if it is quantifiable. To determine if your goal is measurable, ask questions such as: How much? How many? How will I know when it is accomplished?

Attainable – You can attain most any goal you set when you plan your steps wisely and establish a time frame that allows you to carry out those steps. Goals that may have seemed far away and out of reach eventually move closer and become attainable.

Realistic – Realistic, means “do-able.” The intention needs to be realistic for your organization and where the organization is at the moment. A intention to take out all the high fat items in the snack machines may not be realistic for your organization right now; a better intention would be to substitute some of the chips, candy bars and pies for pretzels, yogurt and dried fruit.

Timely – Finally, a objective must have a timeframe: for next week, in three months, by age 35. It must have a starting and ending point. It ought to also have some intermediate points at which progress can be assessed. Limiting the time in which a objective must be accomplished helps to focus effort toward its execution. If you do not set a time, the commitment is too vague. It tends not to happen because you feel you can start at any time. Without a time limit, there’s no urgency to start taking action now.

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